by Admin | Jan 29, 2021 | Sales Solution
#1 SALES TREND: KNOW YOUR CUSTOMER Buyer-centric B2B companies have the advantage. It’s no longer enough to simply present the features of your product. The trend is to make them directly relevant to the buyer. This means you have to know your buyer really well. Many...
by Admin | Jan 31, 2019 | Sales Solution
A buyer’s attention is precious. How will you get it? And how will you keep it? For successful sales, start by knowing WHO you are targeting. Buyer personas will give you the insight to create powerful targeted marketing messages. Your sales conversation will...